Not for everyone - MUSTANG DYNASTY
LIMITED EDITION. ONLY 500 PCS WILL EVER BE MADE.
TROPICAL RIDER
For someone who embodies the spirit of adventure, freedom, and a deep connection to nature.
Not for everyone - MUSTANG DYNASTY - 80 x 200 is backordered and will ship as soon as it is back in stock.
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LIMITED EDITION
LIMITED EDITION
This is limited edition series. Only 500 units will ever be made.
Delivery time
Delivery time
Current delivery time is 21 days.
We will keep you updated during the process.
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Medium-Firm Feel
Not too firm, not too soft - this luxurious House Of Dreamz Latex pillow is just right for a great night's rest.

Comfortable for All Sleep Positions
Whether you are a back, side, or combination sleeper, this pillow was designed so you’ll get excellent comfort and support regardless of your preferred sleep position.
Care information
Care information
Caring for a natural latex pillow is essential to maintain its quality, cleanliness, and longevity. Here are some care instructions to ensure your natural latex pillow remains in optimal condition:
- Protect with a Pillowcase: Always use a breathable pillowcase to cover your natural latex pillow. A cotton or bamboo pillowcase is recommended as it allows airflow and helps keep the pillow clean.
- Regular Fluffing: Fluff your natural latex pillow regularly to maintain its loft and shape. Gently knead and squeeze the pillow to redistribute the latex fill evenly.
- Air Out: Periodically, expose your natural latex pillow to fresh air and sunlight. This helps eliminate moisture, odors, and bacteria buildup. Place the pillow in a well-ventilated area for a few hours, preferably outdoors on a sunny day.
- Spot Cleaning: If your pillow requires cleaning, spot clean it with a mild detergent or soap and lukewarm water. Use a damp cloth to gently dab and clean the affected area. Avoid soaking the pillow or using harsh chemicals, as they may damage the latex.
- Dry Completely: After spot cleaning or exposure to moisture, ensure your natural latex pillow is thoroughly dried before use. Lay it flat in a well-ventilated area or use a fan to aid in drying. Avoid using heat sources such as hairdryers or direct sunlight, as excessive heat can damage the latex.
- Avoid Compression: Avoid sitting or placing heavy objects on your natural latex pillow, as this can cause the latex to compress and lose its resilience over time.
- Rotate and Flip: To ensure even wear, rotate and flip your natural latex pillow regularly. This helps maintain its shape and extends its lifespan.
- Use a Pillow Protector: Consider using a pillow protector underneath your pillowcase for added protection against spills, stains, and allergens. Choose a breathable and waterproof protector that fits snugly around the pillow.
- Replace When Necessary: While natural latex pillows are durable, they may eventually lose their shape and support over time. Monitor the condition of your pillow and replace it if it shows signs of wear, such as flattened areas or reduced loft.
By following these care instructions, you can ensure that your natural latex pillow remains clean, comfortable, and supportive for years to come.
MUSTANG DYNASTY
NOT FOR EVERYONE
This is not for ordinary.
Not for the one who ask why.
Not for the second-best.
This is for the royalty. The one who understands true luxury. The
privileged, the elite few.
Description
Description
HOUSE OF DREAMZ PRESENTS MUSTANG DYNASTY - EXPERIENCE THE UNATTAINABLE
Some things in life are exclusive.
Some luxuries are reserved for the few.
Some comforts are for those who rule their world.
This is Mustang Dynasty—crafted for those who command their world, for those exceptional, visionaries, high achievers, and those who settle for nothing less than perfection - demand more than just rest. Inspired by the endurance of the Mustang highlands and the opulence of royalty, our mattresses redefine luxury, merging artistry and superior comfort into an unmatched sleep experience. Designed for a privilege of the elite.
NOT MASS-PRODUCED.
MUSTANG DYNASTY: WHERE STRENGTH MEETS GRACE
Inspired by the vastness of desert landscapes, the Mustang Dynasty features a desert-inspired pattern in beige and golden tones, symbolizing elegance, strength and resilience.The mattress is enhanced with natural HORSEHAIR, a heritage material celebrated for its superior breathability, elasticity, and durability. Besides this luxurious but eco-friendly material, this mattress also includes high-end ethically sourced and sustainable NL (Netherlands) WOOL and COCOLOK BARS (STICKS) which gives a support and stability that prevents mattress from sagging.

WHAT'S INSIDE MATTERS
3 MAIN MATERIALS
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NL WOOL: The gold standard of natural sleep comfort
1. Exceptional Temperature Regulation – NL wool’s natural crimp creates insulating air pockets, keeping you warm in winter and cool in summer for balanced, climate-controlled sleep.
2. Ultra-Resilient Support – Springy fibers bounce back night after night, preventing matting and sagging while gently cradling pressure points.
3. Self-Cleaning & Hypoallergenic – Lanolin-rich fibers repel dust mites, mold, and bacteria naturally—no chemical treatments needed. Ideal for allergy sufferers.
4. Moisture-Wicking Magic – Absorbs 30% of its weight in moisture without feeling damp, wicking sweat away for dry, comfortable sleep.
5. Ethically Sourced & Sustainable – From free-range Dutch sheep, processed without harsh chemicals (often GOTS-certified), and fully biodegradable.
Why NL Wool Stands Out?
Used in premium European mattresses for centuries, this wool offers luxurious breathability and adaptive support, that synthetic materials can’t match.
Key Differentiators:
- Dutch Quality – NL (Netherlands) wool is renowned for its longer, more elastic fibers vs. standard wool.
- Fire-Resistant – Naturally meets safety standards without toxic retardants.
- Noise-Free – Silent movement isolation for undisturbed sleep.Fact: NL wool is the secret behind many high-end hotel mattresses.
TIP: Layer it over horsehair or latex for a moisture-managing, temperature-neutral sleep sanctuary.
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COCOLOK BARS (STICKS): The revolutionary natural mattress reinforcement
1. Unmatched Stability & Edge Support – Made from compressed coconut coir, these sturdy bars prevent mattress sagging and enhance durability.
2. 100% Natural & Breathable – Unlike synthetic foam edges, cocolok maintains airflow, keeping the mattress fresh and cool.
3. Eco-Friendly & Sustainable – A byproduct of coconut farming, fully biodegradable and chemical-free.
4. Firm Yet Flexible Support – Reinforces mattress edges without compromising comfort, ideal for sitting or sleeping near the sides.
5. Hypoallergenic & Resistant – Naturally repels dust mites and mold, promoting a healthier sleep environment.
Perfect for organic and hybrid mattresses, cocolok bars deliver robust edge support while staying true to natural, sustainable design.
TIP: Often paired with latex or wool for a luxuriously supportive sleep experience.

HORSEHAIR & SOFT HESSIAN: The ultimate natural mattress fillings
1. Exceptional Resilience & Support – Horsehair’s spring-like structure provides buoyant support, promoting spinal alignment and preventing sagging.
2. Superior Breathability – Natural hollow fibers allow maximum airflow, keeping the mattress cool and moisture-free.
3. Hypoallergenic & Dust Mite Resistant – Creates an inhospitable environment for allergens, ideal for sensitive sleepers.
4. Luxuriously Soft Yet Durable – Soft hessein (woven coconut and horsehair) adds a plush, cushioning layer that lasts for decades.
5. Eco-Friendly & Sustainable – A byproduct of ethical animal care and organic farming, fully biodegradable.
Used in premium mattresses, horsehair and hessein deliver unmatched comfort, breathability, and longevity—perfect for a truly luxurious sleep experience!

ABOUT THE CAMPAIGN
In a world of mass production and fleeting trends, „Not For Everyone“ stands as a testament to the timeless allure of exclusivity, artistry, and authentic connection. This is not just a campaign—it’s an invitation to those who dare to dream differently.
At its heart, Not For Everyone celebrates the power of connection—between people, between art and craftsmanship, and between humanity and nature.
Nature plays a vital role in our philosophy, inspiring both design and materials. Whether it’s the wild but determined energy of a galloping mustang (Mustang Dynasty), the vibrant pulse of a tropical landscape (Tropical Rider), the crisp serenity of alpine air (Alpine Zephyr), or the warmth of earth (Woolland Drip), each piece captures the spirit of the natural world and channels it into a luxurious sleep experience.
ALI
Founder’s Vision: “Love Demands a Worthy Stage”** “The ‘*Not For Everyone*’ collection is for those who refuse to compromise,” declares House Of Dreamz CEO Jaka Rogel. “These mattresses aren’t just beds—they’re altars to connection. Horsehair, coconut, cotton, wool… every material was chosen to reflect the duality of love: wild yet tender, fiery yet calm. And like love itself, they’re *limited*.”
Each of the four unique mattresses—Mustang Dynasty, Tropical Rider, Alpine Zephyr, and Woolland Drip—embodies a distinct personality, inviting those who resonate with its essence to embrace a sleep experience that is truly their own.

ART
The Not For Everyone campaign is more than a showcase of ultra-luxury mattresses—it is a statement of individuality and a tribute to art. Just as great art is not for the masses but for those who truly understand its soul, these mattresses are designed for those who see beauty in the bold, the unique, and the untamed.
FOUR UNIQUE MASTERPIECES, ONE TIMELESS COLLECTION
The „Not For Everyone“ campaign presents four extraordinary ultra-luxury mattresses—true works of art designed for four distinct personalities: Mustang Dynasty, Tropical Rider, Alpine Zephyr, and Woolland Drip.
Each mattress is more than just a place to rest; it is a bold manifesto of passion, crafted for couples who believe that love—like sleep—should be fearless and unforgettable.
Art demands an artistic approach, and these masterpieces are no exception. Every element surrounding them is infused with creativity, ensuring that the campaign itself is as much a work of art as the products it represents.
“These images aren’t just photos—they’re „emotional architecture”,” says Creative Director Maja Jarc Rogel. “The nudity isn’t scandalous; it’s sacred. It’s about two people and the space they share becoming one masterpiece.”
AN ICON IN THE MAKING
The Mustang Dynasty, Tropical Rider, Alpine Zephyr, and Woolland Drip are not merely mattresses—they are works of art, destined to become icons of luxury design. For those who value individuality, sustainability, and artistry, this collection offers a once-in-a-lifetime opportunity to own a masterpiece.

JOINING DESIGN WITH TRADITION
Our Not for Everyone collection brings together the timeless craft of handmade natural mattresses with the expressive beauty of art. Each mattress is meticulously crafted from the finest natural materials, blending tradition and innovation to create a sleeping experience unlike any other. Designed for those who appreciate the extraordinary, this collection transforms your bedroom into a sanctuary where art and comfort coexist.

WHY NOT MAKE A MATTRESS A WORK OF ART?
Art isn’t limited to galleries — it can be part of your everyday life. Our Not for Everyone collection transforms the mattress into a canvas, where expert craftsmanship meets artistic expression. Each mattress is thoughtfully designed with natural materials and artistic details, creating a sleeping experience that is as visually striking as it is comfortable.
Frequently Asked Questions
What is the mattress firmness
What is the mattress firmness
Medium hard feel.
Not too firm, not too soft - the luxurious House Of Dreamz Lux Natural mattress is just right for a great night's rest.
For what type of sleep position is the mattress most suitable for
For what type of sleep position is the mattress most suitable for
Comfortable for All Sleep Positions
Whether you are a back, side, or combination sleeper, this pillow was designed so you’ll get excellent comfort and support regardless of your preferred sleep position.
What materials are used in the mattress
What materials are used in the mattress
Provide an answer to the question here, with as much detail as possible to help your customers.
Shipping
What countries do you ship to?
What countries do you ship to?
We ship worldwide.
How long will it take to receive my order?
How long will it take to receive my order?
All our mattresses are made per order. Current delivery time is 21 days.
We will keep you updated during the process.
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